Investigative journalism as a service.
Powered by Spotlight.

Company thesis

A media company with its own investigation engine.

Buried Signals is my launch: public investigations create trust and distribution; Spotlight and the surrounding tools power the work; training and services help other journalists use the same methods.

01 Problem

Investigative work has more data, fewer reporters, and less local capacity.

02 Prototype

AI agents that monitor, verify, archive, and assemble source-backed dossiers.

03 Audience

Journalists first; audiences benefit through more transparent investigations.

What compounds

The project moved from a single tool idea to a working tool stack: Scoutpost for monitoring, OSINT Navigator for methods, Spotlight for investigations, and public source companions for accountability.

The Gap

<2%
of newspaper journalism can be characterized as investigative
<12%
of local-media stories are local, original, and meet a critical information need
$300K
and six months of reporter time for one deep public-interest investigation

The accountability gap is structural: investigative work is rare, local accountability reporting is thin, and deep reporting remains too expensive to scale.

The Current Tool Ecosystem

Four shipped tools now form the operating layer for Buried Signals investigations.

Spotlight

Lead-to-dossier investigation platform: browse, extract, archive, contradict, publish or hand off.

Scoutpost

AI journalism assistant for prompts, workflows, source checking and newsroom use cases.

OSINT Navigator

Open-source intelligence workflows for researchers, journalists and verification teams.

Mycroft

Internal monitoring and research support that turns signals into leads for reporting.

What Already Exists

The venture is not a concept deck. It is a working stack connected to published investigations.

Cleared

Tested collaborative investigation model with The New Humanitarian: article, documentary, shorts, data and sources companion.

OCCRP / Partner Work

Spotlight-supported workflows moving from raw leads toward sourced dossiers and partner handoffs.

Health Insider investigation preview

Health Insider

Platform investigation work on fake AI doctors and large-scale Facebook ad operations.

01
01 — Spotlight Platform

Spotlight Platform

The investigation infrastructure underneath the media company.

Spotlight Platform

Give it a lead. It builds the investigation trace.

Spotlight plans the route, browses sources, extracts evidence, archives the record, searches for contradictions, and turns the work into a dossier a journalist can publish from or hand off.

Spotlight Is the Operating Platform

AI handles scale. Journalists keep judgment, sourcing standards, narrative and accountability.

Spotlight Layer
Lead intake Investigation plan Browser research Evidence extraction Archive capture Contradiction search Dossier assembly Partner handoff
Editorial Gates
Journalist Layer
Lead selection Source judgment Direct reporting Legal / ethical review Narrative edit Publication decision

Two Roles, One Platform

Spotlight can face the public as a verification layer and face journalists as a lead-generation engine.

Public Layer

Citizens submit or check claims.

  • Verify a claim or public document
  • Pledge demand for deeper investigation
  • Consult a public queue of unresolved leads
Journalist Layer

Reporters receive pre-framed leads.

  • Pre-verified leads with sources and contradictions
  • Demand signals from claims and pledges
  • Routing by region, language, topic and partner fit

This is the bridge from software to the channel platform: demand enters Spotlight, journalism comes out through Buried Signals and partners.

The flow
Three gates, one quality filter
Citizen, journalist or partner submits a claim, tip or pledge
01
Public service
Fact-checking
An open verification service for citizens and journalists. Agents confront the claim with primary sources and return a verdict with evidence.
02
Spotlight + counter-investigation
First investigation
If a lead deserves deeper work, Spotlight runs the first investigation: plan, browse, extract, archive, contradict, and assemble a dossier.
03
Editorial triage
Partner routing
After human review, the dossier is routed to the best-placed newsroom or network by region, language, topic and risk.
↓ Public return
Verdict + primary sources, visible to the person who submitted the request
↓ Consolidated brief
Investigation + counter-investigation ready for editorial triage
↓ Deep investigation
OCCRP, GIJN, local investigative media, or Buried Signals video collaboration

Most requests stop at Gate 1. AI handles volume; journalists only receive leads that have crossed a quality threshold.

Spotlight V2 · New capabilities

From browser agent toinvestigation engine

What changes in the next build is not another chatbot. Spotlight becomes a web investigation environment: it follows leads, captures the trail, and challenges its own findings before a journalist spends reporting time.

01
Research

Multi-hop investigation

A lead can move from a person to a company, from a company to a registry, from a registry to a court file, and from a court file to a contradiction.

NameCompanyRegistryCourt fileDossier
02
Interactive navigation

Browse, fill forms, enter portals, and capture timestamped screenshots while the journalist can inspect or redirect the route.

03
Adversarial swarm

Before publication, agents look for contradictions, missing context, weak sourcing and source-quality problems.

Continuous monitoring, cumulative memory, OSINT Navigator and open methods are already in production.

Today

US and Chinese model dependency.

  • Fine-tuned Chinese open models can still run through external inference providers.
  • US-hosted model providers create CLOUD Act exposure for sensitive prompts and sources.
  • A single commercial inference vendor is not enough for high-risk investigations.
Spotlight stack

A Swiss sovereign path.

  • Swiss open model fine-tuned for journalistic planning, sourcing and contradiction.
  • Inference on Swiss GPUs, under Swiss jurisdiction.
  • Zero logging for prompts and sources; the newsroom owns the audit trail.
  • Open-source Spotlight, with a self-hosting path for high-risk partners.

Route Leads Through the Networks That Matter

Buried Signals does not investigate everything alone. Spotlight structures the lead; OCCRP and GIJN help it reach the right local investigative media.

OCCRP
Financial crime / corruption
Organized Crime and Corruption Reporting Project. Corporate intelligence, offshore structures and cross-border corruption. Existing collaboration context around Black Cube.
GIJN
Global routing layer
Global Investigative Journalism Network: 250+ organizations in 100+ countries. The core network for routing dossiers to local investigative media and teaching AI investigation workflows.
Buried Signals
Cleared-style collaborations
When the lead fits the channel, Buried Signals co-publishes: partner reporting + Spotlight dossier + video investigation + sources companion.

The platform supplies pre-verified signal. Partners supply local reporting power and subject expertise.

02
02 — Creator Journalism

Creator Journalism

A channel platform for investigations around the world.

The Cleared Model

A tested collaboration model for creators and investigative media.

The New Humanitarian

Editorial & Research

  • Story leads and editorial depth
  • Established audience
  • Field reporting network
  • Distribution: web and newsletter
co-publishsyndicate
Buried Signals

Visuals & AI

  • Visual production and design
  • AI-powered investigation pipeline
  • Video and scrollytelling
  • Distribution: YouTube, TikTok, Instagram
Interactive article with visuals10-min documentary + 3 shortsSources companionGraphics package for syndication

Collaboration Model

Grants & Sponsors Pulitzer Center · IJ4EU · Remotion

Partner Publishers

  • The New Humanitarian
  • OCCRP / GIJN network
  • Local investigative media
Publisher Channels
Spotlight Dossier, Visuals& AI Pipeline Co-publish / Syndication

Buried Signals

  • Investigation packaging and visual production
  • AI-powered research, source archive and contradiction workflow
  • Creator distribution across video, newsletter and sources companion
Owned Channels
  • Newsletter: methods and case notes
  • Workshops and behind the scenes
Partners credited via collab feature
auto-publish via collab

Investigation & Publishing Pipeline

Monitor
Lead scan
Research
Spotlight dossier
Fact-Check
Contradiction pass
Review
Editorial review
Script
Narrative draft
Edit
Script editing
Visuals
ComfyUI + APIs
Footage
Stock & archive
Edit
Assembly
Edit
Review & edit
Publish
Cross-platform

Spotlight compresses the investigation work. Buried Signals turns the trace into publishable journalism.

Publishing Strategy

Flagship Investigations
Multimedia investigations built from Spotlight dossiers, published as video, article, sources companion, and data package.
Short-Form Distribution
  • Evidence-led Shorts
  • Platform-native explainers
Collaborative Cases
Co-published investigations with newsroom partners and creator channels. Shared reporting, shared distribution.

Sponsor support for technical/media infrastructure, with editorial independence guaranteed.

Joint investigations, visual production, Spotlight-assisted research, and cross-border syndication.

Open Investigations

Every investigation ships with a public evidence layer — one QR scan away

Investigation Companion
Factuality Scores
Claim-level confidence scores and source listings
AI Disclosure
Which models were used, how, and where
Methodology
Summarized methods so anyone can replicate the investigation
Open Data
Cleaned datasets published for scrutiny
Interactive Dashboard
Viewers can explore, filter, and challenge the data
Ask the Dossier
Query the sources, claims, methods, and data behind the story

Framework adapted from Trusting News

03
03 — Business Model

Business Model

How the audience, tools, services and partnerships sustain the work.

Business Flywheel

Partners bring reporting and audiences
Workshops & speaking convert
Investigations
Distribution
Spotlight
Free tier
Newsletter
Free tier
Membership
$25–40/mo
Partner + owned cases Sources companions
Video, articles, shorts Partner syndication
Dossiers, traces, tools Team workspaces
700+ journalists Methods and case updates
Methods, leads, tools Workshops & classes
Revenue reinvested into investigations, platform data and tooling

Revenue Sources

Membership
Paid methods, tools, workshops, classes, partner calls and collaborative leads for journalists using AI in investigations.
Subscriptions
Workshops & Classes
Hands-on training around Spotlight, OSINT workflows, AI-assisted verification and editorial AI adoption.
Tickets / Fees
Grants
Project funding for public-interest investigations, open methodology, local media collaboration and cross-border reporting.
Pulitzer / IJ4EU
Consulting
Newsroom and NGO work: strategy sessions, training, custom AI builds and full pilots.
Fee-for-Service

Newsletter Paywall

700 journalist subscribers and counting

Membership

Free — $0/month
All public investigations Open-source datasets Newsletter highlights Free tool demos

Pro Membership — $25-40/month

Methods, tools, workshops, and collaborative leads for AI-era investigations

Step-by-step investigation techniques and AI workflows
AI & Investigation Methodologies
Scoutpost, OSINT Navigator, Spotlight methods, Mycroft workflows, DataHound & more
Full Tool Suite
Monthly live sessions with AI journalism experts
Workshops & Classes
AI explainers for investigative, content & newsroom strategy
Premium Articles

Tools Inside the Membership

Spotlight
Open-source lead-to-dossier investigation platform: browser agent, archive trail, contradiction pass and handoff package.
Monitoring scouts for beats, pages, social profiles, and civic materials.
Open-source intelligence guides, workflows and tool discovery for verification and investigation.
Mycroft
Monitoring and research support that turns weak signals into investigation leads and editorial opportunities.
DataHound
Dataset discovery, monitoring and query workflows for public records, government data and recurring investigation targets.

Consulting

AI investigation training and custom builds for newsrooms.

Strategy session

A half-day for editorial leaders on how AI is reshaping news — from zero-click search to voice and content marketplaces.

From CHF 3,000
Delivered for

20 Minuten · Le Temps

Workshop

A hands-on day with your newsroom. Journalists leave knowing how to investigate or research with AI.

From CHF 3,500
Delivered at

MAZ Journalistenschule · Republik

Custom AI build

A bespoke AI pipeline for a specific newsroom problem — an archive made searchable, a monitor built for your beat, a fact-checker wired to your CMS.

From CHF 10,000
Built for

we.publish · MediaStorm

Full pilot

I install my AI extensions and orchestration systems at your newsroom, train the team, and accompany your first AI-assisted project end to end.

From CHF 8,000
Running at

Le Temps · Le Nouvelliste

Forecast

Revenue Forecast Targets

20262027
SponsorshipCHF 1,000CHF 4,000
SubscriptionsCHF 0.9KCHF 3,000
Consulting & WorkshopsCHF 1,500CHF 2,500
Partnerships / GrantsCHF 2,000CHF 4,200
Total MRR~CHF 5,400~CHF 13,700
CHF 15K CHF 7.5K CHF 0 Q1 '26 Q2 Q3 Q4 Q1 '27 Q2 Q3-Q4
Sponsorship Subscriptions Consulting Grants

Roadmap

Now 2026
  • Content pipeline operational
  • Cleared-style collaborations + Spotlight V2 hardening
  • First sponsor secured
  • Newsletter-to-membership launch
  • Workshops, classes and community calls
  • 100 members
  • Spotlight design partners
  • 700+ newsletter subscribers
  • 10K YouTube subscribers
Next 2027
  • 12 investigations: partner cases plus owned Spotlight-led investigations
  • Channel-platform partnerships for collaborative investigations
  • Part-time investigative journalist hire
  • Short-form comedy journalism format launch
  • Spotlight V2: multi-hop, interactive browsing, adversarial review
  • 300+ members
  • 10K newsletter subscribers
  • 50K YouTube subscribers
  • 5 revenue streams active
Later 2028+
  • Own physical space for interviews, classes & community
  • Repeatable investigation channel network
  • Print magazine — editorial compilation with 3D/AR via QR for smart glasses
  • 700 members
  • 20K newsletter subscribers
  • 100K YouTube subscribers
  • 4 revenue streams diversified
04
04 — Team & Ask

Team & Ask

Founder-market fit, current advisors, runway and use of funds.

Founder

Tom Vaillant
Founder, Editor & Tool Builder

Visual journalist and technologist working on editorial innovation. I build AI-native tools that help journalists investigate data, archives, platforms, and public claims. I also report and publish data-driven stories using maps, charts, video and open methods. My work combines OSINT, video, cartography, graphics and AI to format complex stories for large audiences.

LinkedIn LinkedIn
Tom Vaillant

Advisory

Kaveh Waddell
AI & Journalism
Co-founder of Verso. JSK/Stanford AI Fellow. Former data journalist at Axios and The Atlantic.
LinkedIn
Jon Laurence
Creator Journalism
VP at Newpress. Peabody, Emmy & Murrow Award winner. Former EP at AJ+.
LinkedIn
Lars Adrian Giske
AI & Editorial Tools
Head of AI at Polaris Media / iTromsø. Creator of Djinn, used by 38 Norwegian newspapers. Two-time Data Scoop Award winner.
LinkedIn
Florent Daudens
Open-Source AI for News
CEO of Mizal AI. Previously Press Lead at Hugging Face, developing open-source AI for news. 15+ years in journalism at CBC/Radio-Canada and Le Devoir.
LinkedIn

Ask vs Forecast

The raise is a runway bridge to prove a self-sustaining media-software-services flywheel.

CHF 100K
Current ask
Founder runway, Spotlight hardening, investigations, legal/company setup, operations and community.
Year 1
Runway bridge
Enough operating room to launch paid membership, close partner investigations, and productize Spotlight V2 with design partners.
~CHF 5.4K
2026 MRR target
Subscriptions, sponsorship, consulting/workshops and partnerships/grants. Target, not current traction.
~CHF 13.7K
2027 MRR target
A self-sustaining base before scaling the newsroom, the platform and the partner channel.
The Ask
CHF 100,000
for 7% equity · pre-money ~CHF 1.33M
Founder salary — 50%Runway to publish, sell, build and support pilots.
Content & investigations — 20%Cleared-style cases, visual packages and sources companions.
AI compute & infrastructure — 10%Spotlight V2 browsing, archiving, evaluation and model runs.
GmbH formation & legal — 10%Commercial vehicle, contracts and editorial/legal review support.
Operations, classes, community — 10%Newsletter, workshops, partner pipeline and memberships.
Includes CHF 20K GmbH share capital held as company working capital. Year-1 bridge to membership, paid collaborations and consulting revenue.